Garnier UltraLift Challenge promotional website

Digital – Retail marketing

Design and development of a microsite and a Facebook tab to launch Garnier’s latest range of anti-aging UltraLift products with a view to improving perception of the range by female consumers.
3-step procedure:
– Inviting consumers to test the product for free
– Collecting testimonials subsequent to the test
– Exploiting the results of the test
Creation of a banner campaign, various POS advertising tools and an e-mailing campaign to launch the range of products.

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